Bienvenido Marquez III

Job Title: Partner
Company: Quisumbing Torres

Bienvenido Marquez III is a partner and head of Quisumbing Torres’ Intellectual Property, Data and Technology Practice Group. He also co-heads the Consumer Goods & Retail Industry Group and is a member of the Technology, Media & Telecommunications Group. He participates in initiatives of Baker & McKenzie International of which Quisumbing Torres is a member firm. He is a member of Baker McKenzie’s Asia Pacific Intellectual Property Steering Committee and the Asia Pacific Intellectual Property Business Unit for Brand Enforcement. Bien also co-heads the Firm’s Consumer Goods & Retail Industry Group and is a member of the Technology, Media & Telecommunications Group.

Bien is the immediate Past President of the Philippine Chapter of the Licensing Executives Society International (2019-2021), and is currently Co-Chair of the LESI Asia Pacific. He has been appointed as member of the International Trademark Association (INTA) Asia Global Advisory Council (GAC) for 2022 to 2023, making him the only Philippine representative on the council.

Bien has vast experience in handling IP enforcement litigation, trademark and patent prosecution and maintenance, copyright, commercial IP advisory, data privacy, information security, IT, telecommunications, e-commerce, electronic transactions, cyber security and cybercrime. He has been consistently ranked as a leading individual for Intellectual Property and TMT in Legal 500 Asia Pacific, Chambers Asia Pacific, asialaw Leading Lawyers, Managing IP Stars, Asia IP, and World Trademark Review. He was also recognized as a Volunteer Service Awardee by INTA in 2018.

Bien has 24 years of experience focusing on trademark and patent portfolio management and in the enforcement and litigation of IP rights before courts and administrative agencies. He manages the anti-piracy / anti-counterfeiting program for major clients covering a wide range of industries and products: pharmaceuticals, food, alcoholic and non-alcoholic beverages, telecommunications, apparel, footwear, cable and satellite television, computer software, hardware and peripherals, household and consumer products, construction, aesthetics, toys and the entertainment industry. He also advises on commercial IP transactions, information technology, media and telecommunications matters, including data privacy, cyber security and cybercrime law compliance. Recently, Bien assisted clients on policy/advocacy matters before various government agencies.